Joanna Wood - Graphic Design

Portfolio: Hemisphere

University project work
May, 2005

Applications used

Brief

Hemisphere is a Manchester based design and marketing consultancy firm; working business-to-business with local clients.

They require the design of two A3 sized posters to market their in-house design capabilities.

Development

With Hemisphere being a Manchester based design firm with the majority of their clients in and around the Manchester area; their location being a key part of the company and their image, photographs of their local area were taken for use in the project.

The images had to be artistic as a representation of Hemisphere; having structure, speed and centred around people.

One of the company's largest projects was for Salford Council, creating an “In Salford” design range. Magenta was the prominent colour adopted with this design. The In Salford designs can be seen throughout Salford on common street items including lamp posts, dustbins, bus stops and road signs.

An 'In Salford' road sign designed by Hamisphere An 'In Salford' street sign designed by Hamisphere

Blue forms a major part of Hamisphere's design style, and is used extensively in many of their designs. It was decided that their use of blue would work well alongside magenta – the colour used in their “In Salford” designs.

Hemisphere's approach to design is to be simple & straight to the point; this approach was reflected in the final designs.

Final Pieces

Note:
Some work has been resized for quicker downloading. This has resulted in a loss of quality in the bitmap graphics, and is not recommended for printing.
If you wish to see the original work please contact me